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VTech Bluey Bluey's Book of Games

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Chicago – Today VTech announced new products as part of a licensing partnership with BBC Studios for Bluey, the Emmy ® Award-winning animated hit series which airs in the U.

Bluey Toys | Smyths Toys UK Bluey Toys | Smyths Toys UK

Bluey Wackadoo Watch – Bluey or Bingo: This wristwatch for kids, available in Bluey and Bingo versions, includes eight digital clock faces, time tools such as a stopwatch, timer and alarm, and four games that let kids interact with the characters from the show.

VTech and Bluey are the perfect partnership because we both see the importance of encouraging creativity and imagination through the world of play. Bluey is an Australian children’s television program by the Emmy® award-winning Ludo Studio for ABC KIDS and is co-commissioned by ABC Children’s and BBC Studios. We are delighted to partner with VTech, a leader in children's technology toys and educational products," said Suzy Raia, SVP Consumer Products and Business Development, BBC Studios. Award-winning British programs made by the business are internationally recognized across a broad range of genres and specializations, with brands like Dancing with the Stars/Strictly Come Dancing, Top Gear, Doctor Who, and Bluey. BBC Studios has offices in 20 markets globally, including ten production bases in the UK and production bases or partnerships in a further nine countries around the world.

VTech Bluey’s Book of Games, Official Bluey Book, Interactive

The new offerings will put Bluey's world directly into children's hands and enable them to create imaginative new adventures every day. The Beach" was the highest-selling title of 2019 and sold 129,516 copies in the two months after its release. Ludo is a multi-Emmy ® and Logie award-winning Australian studio that creates and produces original scripted drama, animation and digital stories that are authored by incredible local talent, distributed globally and loved by audiences everywhere. Created by Ludo Studio, Bluey has been widely lauded by parents and press alike for its heartfelt and funny portrayal of family life and celebration of play.The company, which ordinarily makes around 2,000 hours of content a year for both the BBC and third parties including Apple, Netflix, and Migu, is a champion for British creativity around the world. Kids can press the large Bluey button to hear her say familiar phrases or press the Bingo, Dad and Mum buttons to listen to Bingo introduce their parents and herself. In April 2019, BBC Studios entered a partnership with Penguin Random House Australia with a deal to publish three Bluey books before the end of 2019. Able to take an idea seamlessly from thought to screen and beyond, its activities span content financing, development, production, sales, branded services, and ancillaries across both its own productions and programs and formats made by high-quality UK independents.

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